Heron Preston is an artist, creative director, content creator, clothing designer and DJ who has become a youth culture phenomenon in the Instagram generation, collaborated with Kanye West and Virgil Abloh , and debuted his namesake label at Paris Fashion Week in 2017.

Heron Preston’s style can be described as workwear redefined. The brand merges the world of luxury and streetwear into one. The brand is committed to innovation, experimentation and unpredictability. Heron Preston is recognized by its signature color of orange and an orange brand patch can often be found on all their graphics. The signature heron birds can also be seen in many of their products as well as the word “style” written in Cyrillic.